BIOMEL
Conceptual brand design, that fuelled a 1,000% growth rate
BACKGROUND
Start up Gut Health Drink – Est. 2018.
BRIEF
Create a contemporary go-to brand for gut health drinks.
CREATIVE SOLUTION
The ‘gut’ in a heart shape reads Love Your Gut. An icon that’s now synonymous with gut health. Simple and memorable. Over the past few years we have worked closely with the founder and the team, constantly tweaking and refining the brand, whilst developing new products concepts as well as a rebrand in-between…
RESULTS
Biomel has become the UK’s fastest growing Active Health Drink.* Achieving 1,000% growth rate over its 1st year and is now in over 3,000 stores such as, Waitrose, Selfridges, Boots, M&S Sainsbury’s, WholeFoods and Planet Organic, Dunnes and Holland & Barrett.
*Source: The Grocer
DISCIPLINES
Brand identity, Logo, Packaging, NPD, Exhibitions, Posters / Ads, Web / Social Banners, Stationary.